About OLOS Campaign

What is 'Our Land Our Story' Campaign?

OLOS is a collaborative effort to advocate, disseminate and showcase crucial concerns and issues, efforts, good practices, success stories and learning around enhancing land rights and tenure security. This includes tenure security for all, including men, women, landless, homestead less, farmers, tenants, slum dwellers, Dalits, indigenous communities, forest dwellers, pastoralists and coastal communities by individuals, organization and institutions solely or through partnerships.

This campaign is launched under the umbrella of the India Land and Development Conference platform. The idea is to reinforce and balance the land rights narratives, by showcasing powerful life-stories from the ground, in order to change the way conversations around land take place. OLOS is an attempt to open up an important window of powerful storytelling around land and development and connect the experience from the ground, from India's diverse geopolitical contexts to global land rights enthusiasts.

Why OLOS?
Strengthening land discourse by qualitatively complementing the quantitative data, information and deliberation at ILDC with land-stories from grassroots to more effectively contribute to the achievement of land rights goals globally and locally.
Such land-stories of change are expected to influence and impact public consciousness and perceptions of wider audiences, from students to policy makers, expanding their involvement and contribution towards ensuring land rights for all.

The OLOS campaign aims to:

  • Advocate and raise awareness on land rights of dependent communities;
  • Demonstrate the impact of land rights on families and communities;
  • Lend land rights a more personal and emotional touch;
  • Highlight the works, efforts, processes and achievements of ILDC-partners working on the ground, through real life transformative stories around land tenure security.